SEIZE THE AWKWARD
Megan Thee Stallion gets real about her own personal anxieties and the importance of opening up.
︎︎︎ Executive Creative Director: Kevin Brady
︎︎︎ Creative Director: Courtney Richardson + Pepe Funegra
︎︎︎ AD: Jason Gan, Pei Chi Tei, Jessica Pester, MG
︎︎︎ CW: Ant Tull, Julia Heydemann, Lida Tozzi, Chris Thompson
︎︎︎ Director: Ewurakua Dawson-Amoah
︎︎︎ Executive Creative Director: Kevin Brady
︎︎︎ Creative Director: Courtney Richardson + Pepe Funegra
︎︎︎ AD: Jason Gan, Pei Chi Tei, Jessica Pester, MG
︎︎︎ CW: Ant Tull, Julia Heydemann, Lida Tozzi, Chris Thompson
︎︎︎ Director: Ewurakua Dawson-Amoah
DROGA5
2023
PRESS: CNN, Complex, Rolling Stone, CBS News, People, US Weekly, Houston Chronicle, LBB, AdWeek, AdAge
INSTACART
The VMAs have a strict NO OUTSIDE FOOD policy, but there’s one big loophole: if you wear it, anything goes. So, the innovative design team at ThreeASFOUR a one of a kind couture dress inspired by the metallic feel of a shopping cart, complete with over 222,000 pieces of candy.
︎︎︎ Creative Director, Maria Lee
︎︎︎ Art Directors, Jason Gan + MG
︎︎︎ Copywriters, Ant Tull + Julia Heydemann
︎︎︎ Dress by threeASFOURt
︎︎︎ Creative Director, Maria Lee
︎︎︎ Art Directors, Jason Gan + MG
︎︎︎ Copywriters, Ant Tull + Julia Heydemann
︎︎︎ Dress by threeASFOURt
DROGA5
2022
RECOGNITION: Webby Honoree - Best Use of Earned Media, Webby Honoree - Best Partnership or Collaboration, EFFIES - Brand Integration & Entertainment Partnerships, CLIOS - Creative Effectivenes, ONE SHOW x8 Shortlist
PRESS: Vogue, Harpers Bazaar, ELLE, INSIDER, CNN, Page Six, Glamour, Entertainment Weekly, W Magazine, Daily Mail, E!, Nylon, Cosmopolitan, People, Buzzfeed, POPSUGAR, Jezebel, AdAge, AdWeek
THE AFRICA CENTER
Home isn’t just a place - it’s a feeling. In the heart of Harlem, The Africa Center is a place of belonging designed to bring us closer and keep us connected.
︎︎︎ Creative Director, Courtney Richardson
︎︎︎ Art Directors, Germany Lancaster + MG
︎︎︎ Copywriters, Gabe Santana + Rose Pla
︎︎︎ Director, Jared Malik Royal
︎︎︎ Creative Director, Courtney Richardson
︎︎︎ Art Directors, Germany Lancaster + MG
︎︎︎ Copywriters, Gabe Santana + Rose Pla
︎︎︎ Director, Jared Malik Royal
DROGA5
2021
JPMORGAN CHASE
JPMC’s first brand purpose campaign looks beyond the numbers to see real people and their potential. This body of work spanned across an anthem to four uniquely crafted docu-style films following Marcus, Cassandra, John, and Kelly.
︎︎︎ Executive Creative Director, Juliana Cobb
︎︎︎ Creative Director, Nicholas Bauman + Rob McQueen
︎︎︎ Art Director, Ads Dechaud + MG
︎︎︎ Copywriter, Julia Heydemann + Phil Le Brun
︎︎︎ Directors, The Hudson Dusters & Alex Fischman Cárdenas
︎︎︎ Executive Creative Director, Juliana Cobb
︎︎︎ Creative Director, Nicholas Bauman + Rob McQueen
︎︎︎ Art Director, Ads Dechaud + MG
︎︎︎ Copywriter, Julia Heydemann + Phil Le Brun
︎︎︎ Directors, The Hudson Dusters & Alex Fischman Cárdenas
DROGA5
2023
DAVE & BUSTER’S
Whether you’re a Jedi Master or a young Padawan, a merely human-sized home is no place to wield a lightsaber. This campaign showed Star Wars fans the best spot for their mad moves - the VR Lightsaber Dojo, available only at Dave & Buster’s.
︎︎︎ Creative Director, Avi Baliga
︎︎︎ Art Director, MG
︎︎︎ Copywriters, Hana Ovcina + Brennen Cooke
︎︎︎ Animation, KOKOFREAKBEAN
︎︎︎ Creative Director, Avi Baliga
︎︎︎ Art Director, MG
︎︎︎ Copywriters, Hana Ovcina + Brennen Cooke
︎︎︎ Animation, KOKOFREAKBEAN